Not All Realtors Are Created Equal!
Quite Possibly The Most Amazing Marketing Plan Known To Man!
Sun Devil Marketing Plan
Strategic Pricing
I firmly believe in Strategic Pricing... the asking price that generates multiple offers. With today’s competitive market place, I believe that pricing your home correctly saves valuable time, reduces unnecessary days on market, and generates competition.
Strategic Pricing gives energy and momentum to our marketing plan!
There are many advantages of strategic pricing:
1. You’ll receive multiple offers to choose from. In a multiple offer situation, each additional offer we get for you raises the sale price significantly... which nets you more money at the closing!
2. Buyers respond very favorably to well priced homes, and are willing to bid up the price. Your offer prices will range from asking price to as much as 20-30% above asking price.
3. Motivated buyers who have previously made offers and had them turned down will be ready to hit a “home run” when they make an offer on your home.
4. You’ll accept (or counter) the best offer, and be able to have another one in backup position.
Staging And Preparations
Staging can have a remarkable transformation on your home. It makes an ordinary home more appealing, and a wonderful home even better. I have an extensive list of stagers, window washers, gardeners, and more to make your home “look like a million bucks”! Just let me know your budget and I can coordinate all the preparations and “staging”.
Open Houses
I will hold open houses as little or as much as you want depending on your lifestyle. Since I only take on a few clients a month, I will focus my time and energy on showing your house to many prospective buyers. Once we decide on our strategy, I will market the Open House on the MLS, Local Newspapers, Craigslist, and various online publications. Broker open houses can also be scheduled to drive in local Realtors and Brokers! Marketing To Other Realtors
Serious buyers normally work with Realtors to find them a home. That’s why I will keep your listing in front of those that need to see it the most…Realtors. I specifically market to Realtors in order to tell agents exactly what you want in your offers.
Yard Signs And 1-800 #'s
A sign will be located in a visible place on your property with a 1-800 rider that delivers an automated message describing your homes layout, upgrades, and pricing. This is a great way to attract drive by buyers and possible buyers that are not working with a Realtor.
Photo Sign Rider And Flyers
Photo Sign Riders are a unique approach to showcasing your houses true beauty. These sign riders have detailed full color pictures (4-8 depending on the size) that highlight your homes best features inside and out! This rider compliments the flyers attached to the signpost.
Postcards
250 of your closest neighbors will receive a “Just Listed” postcard notifying them of your homes listing status. If we reduce the price, we send out another 250 postcards!
Local Ad's In Newspapers, Magazines, And Websites
Ads in the East Valley Tribune, Arizona Republic, New Times “Run Till Sold Program” (Backpage.com), Craigslist.com, Trulia.com, Zillow.com, Oodle.com, Vast.com, AOL.com, Homes.com, Edgeio.com, Livedeal.com, Kiji.com, Yahoo.com, House.com, Lycos.com, Sydic8.com, Ehouseads.com, Propsmart.com, Hotpads.com, Local.com, Realtor.com, Geebo.com, RealtyFeeds.com, RealtyFeedSearch.com, and more.
CodySperber.Com, OneAwesomeAgent.Com, And SonoronMountainRealtyOnline.Com
Pay per click as well as Search Engine Optimization drives potential clients and customers to the site. This is good for us because it gives exposure to our listing, and has more pictures than allowed on the MLS or other online ads! I also, have a Real Estate Blog that essentially does the same thing!
THIS IS JUST A JUMPING OFF POINT TO GET SOME MARKETING MOMENTUM. I AM WILLING TO SPEND ANY AMOUNT OF MONEY TO ENSURE YOUR HOME GETS THE ABSOLUTE MOST EXPOSURE POSSIBLE... IF THAT MEANS A FULL COLOR PAGE SPREAD IN THE SUNDAY PAPER THEN SO BE IT... I WILL DO WHATEVER IT TAKES!
